The Wine Legend Trailer

Casillero del Diablo

Posted on: Production, Live Action, vfx


The legend of Casillero del Diablo, one of the world’s most famous wines, is a story of robbery, mystery and suspense. It’s a story made for the big screen.
In collaboration with DAf, Casillero del Diablo presents its century old legend as a modern day crime thriller.
From the concept’s creation to its production, we fixated on every aspect of the campaign so it would look, sound and feel like a feature film. The goal was to captivate audiences, transporting them into the only place where attention still remains undivided: the big comfy seats of the movie theater.

A story made for the big screen.

Interactive Video

After the production for cinema and television, we worked on an interactive video, designed for digital channels. The objective was to convert the user into the museum thief behind the Casillero del Diablo bottle.


Coinciding with the cinematographic theme, the print ad functioned as a movie poster.

Image - Print The Wine Legend Trailer


The campaign’s web site presents the characters and story of the movie. HTML5 works to create a narrative navigation structure.

Image - Website The Wine Legend Trailer

A campaign
that looks,
and feels
like a feature film.

Making of

The official behind the scenes for Wine Legend Trailer. Actor interviews, the director’s take and exploding wine barrels.